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ingredients to life, the new Taste Bar will let visitors experience beauty-from- within concepts first-hand in finished product samples. The inner beauty and nutricosmetics theme will be further supported by expert-led content exploring scientific and commercial advances in inside-out beauty, with speakers from The Good Pill Co™, Symrise, Beauty Brand Formula, Future Snoops and Urenew Beauty UK. Fragrance remains one of the fastest-growing personal care sectors globally, with McKinsey projecting 8% annual growth from 2024-2030, driven by younger consumer demographics and rising demand for high-end niche fragrances. Reflecting this momentum, this year’s event will reveal an expanded Fragrance Zone, including the all-new Scent Bar, an immersive hub designed to demonstrate how scent can elevate consumer routines into rituals and enhance product perception and premiumisation. The Scent Bar will showcase products from leading aroma innovators including Technicoflor, Eurofragance, Parfex, Iberchem, and more. In response to growing demand for production partners, the event will introduce a new Contract Manufacturer Zone, bringing leading contract manufacturers together in one dedicated space. Featuring companies such as Axenoll 3D Printing GmbH, BOTANIC’ALL, Concentrated Aloe Corporation and Mussler Cosmetic Production GmbH, the zone will help founders and brand leaders streamline supplier discovery and accelerate product development. CONNECTING THE BEAUTY ECOSYSTEM This year will see industry powerhouses such as BASF, Lubrizol, Symrise, Lucas Meyer Cosmetics by Clariant, Givaudan Active Beauty, Ashland, Evonik and Croda take part alongside 130 first-time exhibitors entering the global beauty ingredients market. The new and emerging innovators will include Albert Invent, Palsgaard, Applied StemCell, Pilot Chemical, Europelab, Catalynt Solutions, Inc., Nordic Bioproduct, Plinius Labs, Pharmalinea, Bolt and many more, reinforcing in-cosmetics Global’s position as the launch platform for next- generation ingredients and products. IMMERSIVE EXPERIENCES With sustainability a core focus of the show, the Sustainability Zone, sponsored by AAK, offers a collection of features on the show floor, including the Pavilion, the Display and Theatre, and the Forum, offering attendees a 360-degree, comprehensive view of eco-friendly and sustainable initiatives in personal care. New for 2026, the Upcycling Hub, located within the Sustainability Zone, will spotlight suppliers transforming by-products into high-performance cosmetic ingredients. Members of the Circular Cosmetic Collective, a group of scientists and ingredient manufacturers actively reshaping sourcing through upcycled and circular solutions, will be present, including COLIPI GmbH, Kaffe Bueno, Lignopure GmbH, Origin by Ocean, Swedish Algae Factory AB and The Upcycled Beauty Company. The zone will demonstrate how circular innovation helps brands meet demand for responsible beauty while creating new opportunities for differentiation and storytelling. The Display area will present the industry’s most inspiring initiatives achieved through responsible sourcing and green chemistry, featuring companies including Provital, S.A., Cargill, Green Oleo, Evolved By Nature, Origin by Ocean and Swedish Algae Factory AB. Further, the Theatre, with its programme curated by Dr Barbara Olioso, Founder of GreenChem Finder, will deliver focused 27 PRIMAVERA 2026 INDUSTRIA COSMÉTICA 043 in-cosmetics special